01 Sep I-N Beauty – Intelligent Certified Organic Skin Care and Hair Care
Earth-conscious beauty with life – changing results.
I-N, the groundbreaking haircare company formerly known as Intelligent Nutrients. I-N has been leading the beauty industry into a cleaner, safer, earth-conscious future since its beginning with Horst Rechelbacher, “the father of safe cosmetics.” Today, co-owners Kiran Stordalen and Nicole Rechelbacher lead I-N while maintaining the same rigorous standards for wildly effective, super-natural hair, skin, and body care.


What’s I-N |
What’s Out |
| Advanced plant science | Petroleum-based formula |
| Organic essential oils aromas/flavors | Synthetic fragrance/animal musks |
| Clinically proven plant powered actives | Chemical irritants, parabens & 1000s more |
| Seals & certifications | Self-regulation |
| Cruelty Free | Animal ingredients |
| Food-based preservatives | Harsh preservatives |
| Gentle plant cleansing agents | SLS and other irritating surfactants |
| 100% transparency-all ingredients on packaging | Hidden ingredients |
| Cutting-edge scientists and formulators | Cheap outsourcing |
-Learn more about I-N Beauty here